Tomori Group

Tomori Group

Helping food and FMCG businesses grow across borders.

Tomori Group is a Singapore-based trade advisory and business development firm helping companies expand into new markets through market insight, trusted partnerships, and commercial execution.

LiBin Sim, Founder of Tomori Group

About Tomori Group

International business is built on trust.

Tomori Group helps food and FMCG businesses expand internationally by connecting the right markets, the right partners, and the right opportunities.

Whether supporting market entry, identifying strategic partners, facilitating trade missions, or navigating cross-border business development, we work alongside companies to turn international opportunities into commercial outcomes.

Our approach combines commercial experience, industry relationships, and practical execution across Asia-Pacific, Latin America, the Middle East, and Europe.

  • Market Entry & Business Development
  • Food & FMCG Industry Focus
  • Cross-border Partnerships & Trade
LiBin Sim speaking at the Meet the Buyers session

What We Do

Practical support for international growth.

01

Market Entry Strategy

Helping businesses evaluate new markets through commercial assessment, customer insights, competitive analysis, and practical market-entry planning.

02

Partner & Distributor Development

Identifying, evaluating, and connecting companies with distributors, importers, strategic partners, and customers that align with long-term growth objectives.

03

Trade Missions & Business Matching

Designing and facilitating trade missions, executive meetings, buyer introductions, and business matching programmes that create meaningful commercial opportunities.

04

International Business Development

Supporting companies in developing overseas markets through customer engagement, channel development, strategic partnerships, and commercial execution.

05

Market Access & Trade Advisory

Providing guidance on market dynamics, regulatory considerations, industry networks, and practical pathways for companies entering international markets.

Networking discussion at an international trade event

Why Tomori Group

Experience that goes beyond market research.

International expansion is rarely just about finding customers. Success depends on understanding how markets work, building trusted relationships, and navigating commercial realities on the ground.

Tomori Group brings together more than two decades of international business development experience across food, FMCG, distribution, and trade promotion, helping businesses move beyond introductions towards sustainable commercial partnerships.

Factory visit with Dongwon in Busan
LiBin Sim at Gulfood 2026

About LiBin

LiBin Sim — Founder, Tomori Group

LiBin Sim is an international business development leader with over 20 years of experience helping food and FMCG companies expand across Asia-Pacific, the Middle East, Europe, and Latin America.

His career spans multinational corporations, regional distribution, trade associations, and international business development, with experience across retail, foodservice, wholesale, industrial, institutional, and e-commerce channels.

Beyond corporate leadership, LiBin works closely with government agencies, trade organisations, chambers of commerce, and industry partners to facilitate market access, commercial partnerships, and international trade initiatives.

Recognised as an active voice within the international food and FMCG industry, LiBin is regularly invited to speak, moderate discussions, and contribute to trade missions, industry conferences, and business forums, sharing practical perspectives on market development, international trade, and cross-border partnerships.

Tomori Group was established to bring together these experiences into an independent platform dedicated to helping businesses expand internationally through trusted relationships and practical commercial execution.

Contact

Let's start a conversation.

Whether you're exploring a new market, looking for the right business partners, or seeking practical advice on international expansion, we'd be happy to connect.

Singapore